Privacy Policy

This is an English translation provided for convenience. If there is any difference between this translation and the Hebrew version at taleckerling.com/privacy, the Hebrew version governs.

This is a privacy policy (the "Privacy Policy") that sets out how we at the Tal Eckerling website https://taleckerling.com ("Tal Eckerling", "we", "our" or "us") use Personal Information (as defined below) that we collect, receive and store about individuals in connection with the use of the website https://taleckerling.com and the services offered on it, including marketing consulting services, business strategy, artificial intelligence (AI) lessons, training sessions and workshops for businesses, and content in the field of digital marketing and technology (hereinafter, together with its Sub-Domain, its content and its services, the "Site"); the Site and the services on it shall hereinafter be referred to as the "Services".

1. Introduction

This Privacy Policy explains the online information practices and the choices you can make regarding the manner in which your Personal Information is collected and used in connection with the Services. "Personal Information" means any information that may be used, alone or in combination with other information, to personally identify an individual, including, but not limited to, a first name and last name, a personal profile, an email address, a home address or other physical address, or other contact details.

2. Terms of Use

This Privacy Policy forms part of our Terms of Use (the "Terms"). Any term that is not defined in this Privacy Policy shall have the meaning given to it in these Terms.

3. Consent and Modification

You are not legally obligated to provide us with Personal Information, and you hereby confirm that the provision of your Personal Information is made of your own volition. By using the Services, you agree to the terms of this Privacy Policy and to the collection, processing and sharing of Personal Information by us for the purposes set out herein. If you do not agree to this Privacy Policy, please do not access or otherwise use the Services. We reserve the right, at our discretion, to change this Privacy Policy at any time. Such a change will take effect ten (10) days after the amended Privacy Policy is posted on the Site, and your continued use of the Services after the policy is posted means that you accept these changes.

4. What Personal Information do we collect and how do we collect it?

At present, we do not require you to provide Personal Information in order to have access to general information available on the Site. However, we do receive and/or collect Personal Information from you in the following ways:

4.1. Contacting us and registering for services

If you send us a "contact" request, whether by submitting an online form that we make available to you or by sending an email to an email address that we display, you may be required to provide us with certain information, such as your name, telephone number and email address.

As part of registering for professional services (such as consulting, private lessons, training sessions and workshops), we may collect additional information required to provide the service, including company details, field of business and other relevant details.

4.2. Log Files

We may use log files. The information inside the log files includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, clicked pages and any other information that your browser may send to us. We may use such information to analyze trends, administer the Services, track users' movement within the Services and gather demographic information.

4.3. Cookies and Tracking Technologies

Our Services may involve the use of "cookies", anonymous identifiers and other tracking technologies so that we can provide the Services and present to you information that is personalized for you. A "cookie" is a small text file that can be used, for example, to collect information about activity on the Services. Most browsers allow you to control cookies, including whether or not to accept them and how to remove them.

When a form is submitted or a payment is started, we also store, together with the details, the source from which the Site was reached, for example a link from Instagram, from a newsletter or from a Google search, in order to understand which channels help people find us. This information is not transferred to any party.

4.4. Google Analytics

The Site may use a tool called "Google Analytics" to collect information about the use of the service. Google Analytics collects information such as how often users visit the service, which pages they visit when they do so, and which other websites they used before arriving at the service. We use the information we receive from Google Analytics to maintain and improve the service and our products.

4.5. Microsoft Clarity

The Site may use a tool called Microsoft Clarity to understand how the service is used: heatmaps (where people click and scroll on each page) and recordings of the browsing session (mouse movement, clicks, scrolling and moving between pages). Content typed into forms and into the chat is hidden and is not stored in the recordings. Clarity uses cookies, and the information is processed on Microsoft's servers in accordance with its privacy statement. We use this information to improve the service and our products.

5. How we use Personal Information

If you submit, or we collect, Personal Information through the Services, we may use such Personal Information in the following ways:

5.1. We will use your Personal Information to provide and improve our Services, to contact you regarding the Services and certain programs or offers for which you may have registered, and to identify and authenticate your access to the parts of the Services that you are authorized to access.

5.2. We may use your designated email address to respond to a "contact" request.

5.3. In the course of providing professional services (consulting, training sessions, lessons), we may use your information to schedule meetings, deliver learning materials, track progress and maintain professional contact.

5.4. We may use your designated email address to send you marketing/advertising communications that we believe may interest you, and to send you updates or news regarding the Services and our products. If you do not wish to receive such messages, please let us know by sending an SMS to 0548287211 or an email to admin@taleckerling.com.

6. How we share Personal Information

We may share Personal Information in the following cases:

6.1. We may share Personal Information with third-party service providers so that they can assist us in our business operations and so that we can provide our Services to you and to other users. This may include customer management platforms, digital marketing tools, payment systems and cloud storage services.

6.2. We may disclose your Personal Information or any information you submitted through the Services if we believe in good faith that the disclosure of such information is helpful or reasonably necessary in order to: (a) comply with any valid law, regulation, legal process or governmental request; (b) enforce our Terms; (c) detect, prevent or address fraud or security issues; or (d) protect against harm to the rights, property or safety of Tal Eckerling, our users or the public.

7. Use of Anonymous Information

We may use Anonymous Information or disclose it to third-party service providers in order to improve our Services and to improve your experience of the Services. We may disclose Anonymous Information (with or without consideration) to third parties, including advertisers and partners. "Anonymous Information" means information that does not enable the identification of an individual user, such as aggregate statistical information about the use of our Services.

8. Your rights

You may request to inspect your Personal Information. In addition, in the case of inaccurate information, you may request that the Personal Information be deleted and/or corrected. You may submit your requests by sending an email to admin@taleckerling.com. Your email should include details appropriate to your request, and we will review your request accordingly and subject to the provisions of the Protection of Privacy Law, 5741-1981.

9. Interaction with, and links to, third-party products

The Services may enable you to interact with, or may contain links to, your third-party account and other third-party websites, mobile software applications and services that are not owned or controlled by us. We are not responsible for the privacy practices or the content of such third-party services. Please note that third-party services may collect Personal Information from you. Accordingly, we recommend that you read the terms and conditions and the privacy policy of every third-party service that you choose to use or interact with.

10. Children's privacy

The Services are not intended for use by children under the age of 13. Accordingly, we do not intend to collect Personal Information from anyone we know to be under the age of 13. If it turns out that we have collected Personal Information from a child under the age of 13, we will delete that information as quickly as possible. If you believe that we hold such information, please contact us at admin@taleckerling.com.

11. Security

The security of Personal Information is important to us. We adhere to accepted industry standards, including the use of appropriate administrative, physical and technical safeguards, to protect the Personal Information provided to us. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use reasonable, accepted means to protect your Personal Information, we cannot guarantee its absolute security or confidentiality.

12. Merger, sale or bankruptcy

In the event that we are acquired by or merged with a third-party entity, or in the event of bankruptcy or a similar event, we reserve the right to transfer or assign Personal Information in connection with the foregoing events.

13. Commitment

We are committed to protecting your privacy. Protecting your privacy online is an evolving field, and we are constantly developing our service to meet these requirements. If you have comments or questions about our Privacy Policy, or about your Personal Information that we store and use, please contact us at admin@taleckerling.com.